SEO AI Visibility Banking & Finance Nepal 01 / 05

From flat traffic to 439,000 clicks — Commercial Bank Nepal

A well-established Nepali bank had been investing in SEO for years with nothing to show. Zero AI visibility. Competitors owned Page 1. We overhauled everything.

439K
Total organic search clicks
4.47M
Google impressions (how often they appeared)
116K
Monthly organic visitors (at peak)

The bank's website had strong brand authority offline but no search presence online. Years of poor SEO meant Google couldn't properly crawl or index their pages. Their AI presence was zero — not a single citation across ChatGPT, Gemini, or Google AI Overviews.

What we did
  • Complete technical audit — fixed crawl architecture, indexing, site speed, and mobile issues
  • Built topical authority with content targeting high-intent banking and finance queries
  • Link acquisition from financial publications, news sites, and industry directories
  • AI entity optimisation for ChatGPT, Gemini, Google AI Mode, and Google AI Overviews
  • Schema markup for financial services, FAQs, and local business
Google Search Console showing 439,000 clicks for banking client
Performance Metrics
9.8%
Average click-through rate (industry avg: 2–3%)
39+
Keywords ranked on Google Page 1
4.47M
Total search impressions
↑ Pos.
Average ranking improved from 40+ to top 10
AI Visibility Achieved
AI platforms now citing this brand 15
Total AI mentions tracked 106
Individual pages cited by AI 47
ChatGPT citations ✓ Achieved
Google AI Overviews ✓ Achieved
ChatGPT mentioning client bank in response to banking query
SEO AI Visibility Education Nepal 02 / 05

From 100% AI-generated content to 168 AI-cited pages — Education Consultancy

Their website was flagged at 100% AI content, blocked by Google indexing errors, and invisible on every AI platform. We rebuilt it from scratch — and they ended up being cited by AI 168 times.

168
Pages cited by ChatGPT + Google AI in just 3 months
154%
Increase in organic clicks (1.12K → 2.1K/month)
153%
Impressions growth (82K → 208K)

This education consultancy had made a costly mistake: their entire website was built using AI-generated content, which Google flagged and devalued. Indexing errors (403 blocks) meant Google couldn't crawl most pages. Zero organic traffic. Zero AI citations. They were entirely dependent on paid ads to survive.

What we did
  • Rewrote every page — human-first content at Grade 8 readability (the standard Google and AI tools trust)
  • Resolved all Google Search Console indexing errors — 403 blocks cleared
  • Page speed and Core Web Vitals brought to passing scores
  • AI entity and citation strategy built entirely from zero
  • Structured data and FAQ schema implemented across all service pages
Search Console showing impressions growth for education consultancy
Before vs After — Month 1–2 vs Month 3–4
Starting point
1,120 clicks
82,100 impressions · Avg. position 27.7 · 1.4% CTR
After 3–4 months
2,100 clicks
208,000 impressions · Avg. position 13.8 · 2.6% CTR
↑ Average Google ranking improved from position 27 to position 14
168
Pages cited by AI tools — achieved in 3 months from zero
AI Citation Breakdown
ChatGPT — pages cited 84
Google AI Mode — pages cited 86
Months to achieve this 3 months
ChatGPT or Google AI recommending education consultancy
SEO Education New Website Nepal 03 / 05

Zero to 2,430 clicks per month in 5 months — Engineering College Nepal

A brand new website with zero domain authority, zero traffic, and zero existing search presence. Five months later: 2,430 monthly clicks and a 270× traffic increase.

270×
Traffic growth — from 9 clicks to 2,430/month
5 mo
Time to achieve this growth from a blank slate
8.6%
Click-through rate at Month 5 (vs 7.3% at Month 1)
Month 1 vs Month 5
Month 1 (launch)
9 clicks
123 impressions · 7.3% CTR · No Page 1 rankings
Month 5
2,430 clicks
28,100 impressions · 8.6% CTR · Multiple Page 1 rankings
270× traffic growth in 5 months
270×
Growth multiplier — Month 1 to Month 5
Search Console showing 270x traffic growth for engineering college over 5 months

A newly launched engineering college needed organic traffic quickly — without paid ads. Their website had zero history, zero backlinks, and no ranking anywhere on Google. The challenge: how do you build search presence from absolute zero, fast?

What we did
  • Built complete SEO architecture before launch — URL structure, internal linking, topic silos
  • Keyword strategy targeting Nepali students searching for engineering programmes
  • Full on-page optimisation across every core page at launch
  • Evergreen content strategy for high-intent academic and admissions queries
  • Technical SEO foundation: schema, sitemap, robots.txt, canonical tags
Google Ads E-Commerce SaaS 04 / 05

2.8× return on every dollar spent — $38,000+ Google Ads managed

Multiple e-commerce and SaaS clients were running Google Ads without proper tracking. Budget was being burned with no way to measure returns. We rebuilt everything — and every dollar started earning back $2.80.

2.8×
Average ROAS — $2.80 back for every $1 spent
$38K+
Total ad spend managed across campaigns
18,814
Tracked conversions (sales, leads, sign-ups)

Multiple clients across e-commerce and SaaS were running Google Ads without structured conversion tracking. They knew they were spending money but had no idea which ads were making them money back. Budget was allocated to campaigns based on guesswork — not performance data.

What we did
  • Rebuilt campaign architecture from scratch: Search, Display, Shopping, YouTube, and P-Max
  • Full conversion tracking and attribution via Google Analytics 4 — every sale tracked to its source ad
  • Audience segmentation — different messages for cold audiences, warm audiences, and past customers
  • Weekly A/B testing on ad copy, landing pages, and audience targeting
  • Budget reallocation based on ROAS data — money moved to what worked, cut from what didn't
Google Ads dashboard showing 2.8x ROAS across campaigns managed by SkiptheLogic
Google Ads Performance
$38K+
Total ad spend managed
2.8×
Average return on ad spend (ROAS)
1.6M+
Total clicks generated
$0.12
Average cost per lead across campaigns
18,814
Conversions tracked with full attribution
Campaign Scope
Search campaigns ✓ Active
Shopping campaigns ✓ Active
Performance Max ✓ Active
Display & YouTube ✓ Active
Total impressions 882M+
Google Ads campaign performance breakdown for ecommerce client
Meta Ads Lead Generation D2C SaaS 05 / 05

8,500+ leads at $0.36 each — Facebook & Instagram Ads

D2C and SaaS brands running disconnected Meta campaigns with high costs and low returns. We built proper full-funnel campaigns — and generated 8,500+ leads at an average of just $0.36 each.

8,500+
Total leads generated via Facebook & Instagram
$0.36
Average cost per lead (industry avg: $5–$15)
2.1×
Average return on ad spend (ROAS)
Meta Ads Results
$9K+
Total ad spend managed
2.1×
Average ROAS across all clients
8,500+
Total leads generated
$0.36
Average cost per lead
3,192
Best single campaign — leads at $0.43 CPL
Campaign Highlights
Total impressions across all campaigns 87M+
Best single campaign leads 3,192
Lowest CPL achieved $0.36
Meta Ads Manager showing 8500+ leads at $0.36 CPL

D2C and SaaS brands were running Facebook and Instagram campaigns without a proper funnel. Cold audiences saw the same ads as warm audiences. No retargeting. Inconsistent creative. High cost per lead. No system tying clicks to actual revenue.

What we did
  • Built proper full-funnel campaigns: cold prospecting → warm retargeting → conversion offers
  • Creative strategy — carousel ads, video lead ads, testimonial formats, and UGC-style content
  • Audience segmentation with lookalike audiences, interest stacking, and past customer lists
  • Weekly ROAS-based budget reallocation — money moved where performance was strongest
  • A/B testing on creative, headlines, and offers every two weeks
High-performing Meta ad creatives for lead generation campaigns
Everything Above Is Verifiable

How we prove our results —
and why it matters

Every number in this page came from a real dashboard. We'll show you the actual data behind any result here — just ask. When you work with us, you'll have the same level of transparency on your own account.

Real Dashboard Data

Every metric comes from Google Search Console, Google Ads, or Meta Business Suite. No projections. No inflated numbers. We can share the raw data on any case study during a call.

Client Confidentiality

We don't name clients without permission. The industries and results above are real — client names are protected. Full details are available under NDA for serious enquiries.

You'll See Your Data Weekly

When you work with us, you get access to your dashboards. Monthly plain-language reports. No guessing what we're doing or whether it's working.

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